Project

Earth hour is a worldwide movement organized by the World Wide Fund for Nature (WWF) to create awareness and alertness on the issues of climate change. Started in Australia in 2007, almost all the countries participated in this symbolic movement during the recent years. Anti-pollution Drive joins the movement with the hope bringing people from the city together to observe the day as well as discuss the issues. As the world plunges into darkness for the hour with concern and prayers for the planet earth, APDs hold demonstrations, singing songs and inviting attention of the public through various activities to the issues of climate change and pollution.

On a specific day towards the end of March, the event is held annually encouraging individuals, communities and corporates to turn off non-essential electric lights for one hour as a symbol of commitment to the planet. On the Earth Hour day of 2017 which was observed spreading the message of significance of environmental conservation and sustainable living amongst Mangaluru city dwellers, APD associated with students of PA College of Engineering and Prestige Forum Mall, Mangalore. The two day spanning event had public servants and other dignitaries taking part in various programmes. Students and volunteers assembled themselves in the shape of earth and India inside and sang awareness songs. There were activities including a ‘Mobile Torch March’, Workshop on segregation and environmental pollution, candle light dinner, bicycle rally in association with Mangalore bicycle club and a street play on waste segregation.